About us

Connecting priorities, expertise and financing

MENA Advise is a Jordan-based advisory firm serving public and private institutions, financial and development organisations across the Middle East and North Africa.

City skyline of Amman, Jordan at dusk

Our identity

MENA Advise is a Jordan-based advisory firm serving public and private institutions, financial and development organisations across the Middle East and North Africa. We help clients develop implementable projects, strengthen their readiness for financing, and advance sustainability and institutional capabilities.

Our work sits at the intersection of institutional priorities, specialist expertise and financing requirements. That means understanding what an institution needs to achieve, what funders require before they commit, and what it takes to deliver results on the ground — and building the bridge between the three.

We keep our role deliberately close to delivery: senior advisors lead engagements personally, coordinate the specialist inputs a project needs, and stay accountable from the first discussion to the final deliverable.

Our added value

01

Direct advisory leadership

Senior advisors lead engagements personally, from the first conversation to the final deliverable.

02

Specialist technical expertise

Coordinated specialist inputs across climate, finance, governance and reporting disciplines.

03

Actionable deliverables

Outputs built for decisions and implementation, not for the shelf.

04

Knowledge transfer

Capability transferred into client teams so results outlast the engagement.

How we work

A flexible delivery model combining advisory leadership with specialised partner expertise.

01

Review & Assess

Priorities, scope, evidence and gaps

02

Design & Structure

Outcomes, responsibilities and financing needs

03

Develop & Validate

Studies, documentation and quality assurance

04

Support & Transfer Knowledge

Coordination, readiness and capacity building

Experience we build on

01

Association of Banks in Jordan

Sector study and advisory on digital operational resilience maturity.

02

HASSAD Agritech Accelerator

Business development advisory, startup capacity building, market readiness and investor engagement.

03

Al-Jhood Consulting Group

Strategic planning, institutional development, organisational redesign and commercial performance improvement.

04

Jordan Chamber of Industry

Digital transformation advisory, e-commerce readiness assessments and guidance to strengthen business competitiveness.

Our advisory services do not imply fund accreditation or guarantee financing.

Strategic partnership

Our strategic partner: WMSJ Global

MENA Advise partners with WMSJ Global to combine regional advisory leadership with complementary expertise across sustainability, ESG, climate-related risks, reporting, specialist training and multidisciplinary consulting.

The partnership extends what we can deliver for clients: deeper specialist benches in environmental, social and governance disciplines, and combined capacity for larger, multi-disciplinary mandates.

Let's talk about your priorities

We welcome discussions about your organisation's needs and opportunities to collaborate across climate finance, sustainability, project development and capacity building.

Discuss Your Project